MEDIA PARTNER - Digital Advertisement
All Shopping Centres in PORTUGAL

JCDecaux Portugal has been the outdoor advertising leader since 1972. Over the years, it has managed to expand its presence in the country by installing equipment in the main shopping centres, including the largest national network of digital screens, strengthening its position with consumers in their daily routine. JCDecaux aims to find suitable brands for each centre in order to develop its advertising message in the most impactful and consistent way. The digital screen network, an innovative means of communication, is present in Sonae Sierra shopping centres at premium locations, allowing flexibility in communication and segmentation across different target networks. Additionally, its 2 m2 advertising panels network in shopping centres guarantees maximum coverage and visibility with high return in terms of communication efficiency.

PAID SERVICES - Kiddy rides
All Shopping Centres in PORTUGAL

o Smile Fun was formed through a partnership between 2 operators in children’s toy products, already working in the Portuguese market for about 40 years. Through this partnership Smile Fun became the largest operator of children’s toy products with about 2000 facilities installed in shopping centres and commercial galleries. In 2013 Smile Fun began its partnership with Sonae Sierra, installing its equipment in all the shopping centres.

WEST POINT MEDIA – ADVERTISEMENT - Digital Advertisement
ALEXA shopping centre

West Point Media is Alexa's digital advertising partner. It has a growing network of digital advertising screens in premium shopping centres across Europe. West Point Media eye-level 6-sheet digital screens are exceptionally flexible, allowing its clients to show static or moving adverts, as well as change messaging to suit the location, or even time of day. The Shopping Centre also has dedicated time to advertise its events, news, etc.

REMASS - PAID SERVICES - Massage Chairs
All Shopping Centres in GERMANY

Remass is a supplier of high quality massage chairs. They are the German market leader with over 800 massaging chairs at over 120 shopping centres and airports, offering quiet zones with massaging chairs. It is a proven business concept, including installation, maintenance and billing. It creates a quality relaxing area in the Shopping Centre, offering added value for its clients.

NEO ADVERTISING + GOL TELEVISION - MEDIA PARTNER - TV Advertisement

The Shopping Centres managed by Sonae Sierra broadcast La Liga and Champions League matches, thanks to a deal with GOL Television Shopping Centre (46 " LCD double screens in the food court, where visitors can watch football matches and other contents). The service is developed and managed by Neo Advertising, using DS Digital Screens technology, which also allows integration with other technologies, such as mobile and social media. Neo Advertising is also responsible for selling advertising contents and is in charge of advertising planning as well as offering advertising spaces to brands.

ADVERTISEMENT - Digital Advertisement
All Shopping Centres in SPAIN - except Luz del Tajo and Dos MaresDescription

IWall in shop is a Digital Signage company that has 600 iWalls in 50 Shopping Centres spread throughout Spain, surpassing 300 million visitors a year. IWall is a new experience at the point of sale, in leisure and consumption. Connect emotionally with the audience, using large format digital media showing great quality and visually appealing videos. Study malls, the area of influence, its target audience, the business mix and choose the bracket locations taking customer traffic and the tenant’s needs into account.

EXTERION MEDIA ADVERTISEMENT - Digital Advertisement
All Shopping Centres in ITALY

CBS Outdoor International, the leading out-of-home advertising company, was rebranded as Exterion Media as of 20th January 2014. Exterion Media is Sonae Sierra's partner in the Italian portfolio, providing digital advertisement structures, as well as digital directories and free Wi-Fi for Shopping Centre clients. The agreement also includes dedicated time to advertise its events, news, etc. Exterion Media delivers premium audiences, high-quality visual displays and effective marketing solutions. With some of the best advertising assets in the world, their panels are positioned in areas that attract high-quality footfall and traffic volume in sought-after locations.

REMASS - PAID SERVICES - Massage Chairs
All Shopping Centres in ITALY

Remass is a supplier of high quality massage chairs. They are the German market leader with over 800 massaging chairs at over 120 shopping centres and airports, offering quiet zones with massaging chairs. It is a proven business concept, including installation, maintenance and billing. It creates a quality relaxing area in the Shopping Centre, offering added value for its clients.